• Echinacea purpurea &
  • Echinacea purpurea &
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Echinacea purpurea 'Magnus'

Coneflower

£12.99
£12.99

2 litre pot

Echinacea purpurea 'Magnus' is a robust and long-flowering perennial, featuring striking, deep pink-purple petals that sit more horizontally than traditional varieties, making it a standout choice for pollinator-friendly gardens.
  • Bold, upright pink-purple flowers
  • Attracts bees, butterflies, and seed-eating birds
  • Drought-tolerant and low-maintenance

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  • Aspect

    Full sun

  • Hardiness

    Hardy

  • Flowers

    July, August, September

  • Soil type

    Well-drained, Loamy, Chalky

Echinacea purpurea &
Echinacea purpurea &

  • Why we like this plant

    Echinacea purpurea 'Magnus' is a fantastic choice for gardeners looking for a resilient, long-blooming perennial with strong architectural appeal. Its ability to attract pollinators and birds, coupled with its ease of care, makes it an ideal addition to wildlife-friendly gardens.

  • About this plant

    A superior selection of the classic purple coneflower, Echinacea purpurea 'Magnus' is celebrated for its large, bold flowers with deep rosy-pink petals that extend outward rather than drooping. This feature gives the blooms a fuller, more dramatic presence in the garden. Flowering from midsummer to early autumn, 'Magnus' is highly attractive to bees, butterflies, and seed-eating birds. It thrives in full sun and well-drained soil, showing excellent drought tolerance once established. Perfect for prairie-style plantings, cottage gardens, and mixed borders, this easy-care perennial provides long-lasting colour and architectural interest.

  • Key features

    • Large, deep pink-purple flowers with a raised orange-brown cone
    • Strong, upright petals for a bold floral display
    • Long flowering period from midsummer to early autumn
    • Highly attractive to bees, butterflies, and birds
    • Excellent drought tolerance once established

  • Eventual height and
    spread

  • Growth
    habit

    Upright, clump-forming

  • Moisture

    Moderate watering; drought-tolerant once established

  • Position in
    the Garden

    Borders, prairie gardens, wildlife-friendly planting, cottage gardens

Planting guide

  • Space plants 40–50cm apart for best air circulation
  • Ensure soil is free-draining to prevent root rot
  • Ideal for prairie-style plantings, mixed borders, and wildlife gardens

Care tips

  • Plant in full sun and well-drained soil
  • Water regularly until established, then reduce frequency
  • Deadhead spent flowers to encourage prolonged blooming
  • Leave seed heads in autumn to provide food for birds
  • Divide clumps every 3–4 years to maintain plant health

Winter care

  • Leave seed heads for winter interest and wildlife
  • Mulch lightly around the base in colder regions
  • Cut back dead stems in early spring to encourage fresh growth